On September 18, 2025, Wuling officially announced that its all-new pure electric compact SUV, the Bin'guo S, will officially launch on September 27. The vehicle has already opened for pre-orders, offering four configurations with pre-order prices ranging from 68,800 to 81,800 yuan. Pre-orders have already exceeded 20,000 units. As the third model in the Bin'guo family, the Bin'guo S focuses on "high value for money and long range," directly targeting popular small electric vehicles like the BYD Dolphin and Geely Xingyuan.
Available with two range options: 325km and 430km (CLTC standard), featuring a 75kW electric motor and a top speed of 130km/h.
The battery pack uses liquid cooling technology and supports fast DC charging, reaching 80% charge in 30 minutes.
Dimensions: 4265×1785×1600mm, wheelbase: 2610mm. A 5-door, 5-seat compact SUV, with a 4/6 split-folding rear seat and a 1000L maximum cargo capacity.
The exterior design continues the family's rounded style, with a new "Aurora Green" paint option, hidden door handles, and 15-inch petal-shaped alloy wheels.
Standard features include a 10.25-inch dual-screen infotainment system with a new generation Deepseek AI engine, supporting voice control, in-car karaoke, and Android 13 apps.
Higher-end models include a 6-speaker audio system, 6-way power-adjustable driver's seat, and heated front seats.
Features 33 NVH (Noise, Vibration, and Harshness) reduction measures, dual front airbags, ABS+EBD, and tire pressure monitoring.
All models come standard with a rearview camera and rear parking sensors; higher-end models add a 360° panoramic view. 5. Market Positioning
Price Anchor: Starting at 68,800 RMB, it precisely targets the 80,000 RMB segment of the pure electric vehicle market, with a minimum price of 65,800 RMB after purchase subsidies.
Key Competitors: BYD Dolphin (starting at 73,800 RMB), Geely Xingyuan (starting at 69,800 RMB). The Bin'guo S differentiates itself with a larger interior space (50mm longer wheelbase) and longer range (430km).
Target Audience: First-time car buyers in young families; urban commuters.
|
project |
parameter |
|
Motor peak power |
75kW |
|
Battery Type |
Lithium iron phosphate battery (CATL) |
|
Curb weight |
1230-1285kg |
|
Energy consumption |
11.5kWh/100km (CLTC) |
As a new sales driver for the Wuling "Bin'guo" family, the Bin'guo S, with its affordable price and superior features, is expected to replicate the success of the Wuling Hongguang MINIEV. With the official price to be announced on September 27th, its market performance is highly anticipated.
For those interested in purchasing the Wuling Bin'guo S, please contact us to receive free information on the FOB price for parallel export.
