Driven by the "Notice on the Pilot Program for Access and Road Use of Intelligent Connected Vehicles" issued by the Ministry of Industry and Information Technology and other four departments, Zeekr officially announced that the 2026 Zeekr 001 will launch on October 11. The new model integrates advanced connected vehicle and autonomous driving technologies, becoming the first large-sized luxury fastback sedan to meet the technical standards of the "Pilot Program for Access and Road Use of Intelligent Connected Vehicles."

As Zeekr's first full-size luxury SUV, the Zeekr 9X is positioned as a "technology flagship." With a pre-sale price of 479,900 to 569,900 RMB, it targets the high-end market and will officially launch on September 29, 2025. Built on the upgraded SEA architecture, it measures 5200×2000×1800 mm (length, width, height) with a 3100 mm wheelbase, offering 6/7-seat configurations and emphasizing a premium-class interior space.

On August 29, 2025, the Zeekr brand officially unveiled its new luxury flagship SUV, the Zeekr 9X, at the Chengdu Auto Show and announced the start of pre-orders. This plug-in hybrid model, built on the all-new Haohan-S architecture, has a pre-order price range of RMB 479,900 to RMB 569,900 and is expected to officially launch at the end of September.

On August 5, 2025, Zeekr Automotive officially launched the new "Ice Jade White" color for the 009 Grand series. The new car maintains a starting price of RMB 789,000 and comes with limited-time benefits including free lifetime maintenance and a RMB 5,000 insurance subsidy. This colorway is inspired by the oriental jadeite, Ice Jade. It utilizes a custom-made mica material, crafted through a special process to achieve "sun-resistant" colorfastness. Officially, it features a blend of seven shades of blue and five shades of white.

On June 30, 2025, Zeekr Automobile officially announced today that its Zeekr 009 Glorious Collector's Edition will start delivery to the first batch of owners on July 5, marking the official entry of this top luxury MPV priced at RMB 899,000 into the market. Previously, the model was first unveiled at the Shanghai Auto Show on April 19 and was scheduled to be delivered in June, with the final delivery time slightly adjusted.

On June 17, SGMW announced that Baojun Yunhai EV 500km pure electric youth version was officially launched, with an official guide price of RMB 155,800, becoming the highest-priced model in the Yunhai EV series. The car is based on the pure electric version previously reported by the Ministry of Industry and Information Technology of China (body size 4541×1880×1608mm, wheelbase 2750mm), focusing on comfort configuration upgrades, and the CLTC working range remains unchanged at 500 kilometers.

On May 29, 2025, Zeekr officially announced the full launch of the 007 rear-wheel drive model sports chassis kit replacement service, with a limited-time discount of RMB 2,499 (original price RMB 4,999), and supports extreme discounts. Since the service was opened for reservations on April 15, more than 1,200 car owners have placed orders, and the upgraded parts are being sent to service outlets across the country.

On May 14, 2025, Zeekr Automobile announced that its luxury large five-seater SUV 7X officially started delivery in the European market. The Netherlands, Norway and Sweden became the first countries to be listed, with a price range of 52,990 euros to 62,990 euros (approximately RMB 405,000 to 508,000), marking a further step in the global layout of China's high-end electric vehicle brands.