On October 11, 2025, Denza Automotive released its annual blockbuster OTA update to Z9/Z9GT users, introducing over 40 new features across three key areas: intelligent interaction, safety, and intelligent driving experience. This upgrade incorporates cutting-edge technologies such as gesture control and omnidirectional driving recording, redefining the "feel-free" driving experience for luxury new energy vehicles.

BYD announced the launch of a 245km long-range version of the Han Smart Driving Edition. Both versions start at RMB 159,800. The new car offers a variety of configurations and pricing options.

On October 11, 2025, BYD Haiyang.com announced the launch of the 2026 Seal 05 DM-i, offering a single 128km Luxury model with an official suggested retail price of RMB 79,800. As an annual facelift model, the new model features upgraded fifth-generation DM hybrid technology, increased CLTC pure electric range to 128km, and standard 17kW DC fast charging. Orders exceeded 13,000 units on the first day of launch.

On October 10, 2025, the BYD Han family will welcome the Intelligent Driving Pilot Extended Edition. The new model features fifth-generation DM technology and the "God's Eye" intelligent driving system. The DM-i version boasts a 96% increase in pure electric range to 245km compared to the current model, while the EV version's range is also increased to 635km. The starting price may be under 190,000 RMB, directly targeting competitors such as the Tesla Model 3 and Xpeng P7.

As a key component of the Denza brand's "twin flagship" strategy, the N8L launched its pre-order campaign on September 26 (priced at RMB 319,800-349,800), positioning itself as a large, safe, and luxurious 6-seater SUV, complementing the technologically advanced flagship N9. With a 5200mm length and 3075mm wheelbase, it offers class-leading interior space. The third-row seats feature 100mm sliding adjustment and heating functions, while 49 storage compartments and a 51L hidden compartment provide flexible and versatile "magic space" solutions.

On September 25, 2025, at 7:00 PM, BYD officially launched the 2025 second-generation Qin PLUS series, reshaping the compact new energy vehicle market with a starting price of 79,800 yuan. The launch includes three models: the DM-i 128km version (79,800 yuan), the EV 420km version (89,800 yuan), and the EV 510km version (99,800 yuan). All models feature standard fast-charging technology, with the DM-i version offering 15kW fast-charging for the first time. The new model continues the transparent "configuration-based naming" strategy, offering both DM-i and EV options to precisely meet diverse user needs.

On September 22, 2025, Denza officially unveiled the official images of the N8L, a large, six-seat, luxury SUV, and announced that pre-sales will begin on September 26. As Denza's latest offering for family users, the N8L is built on the e3 platform, combining luxurious space, intelligent technology, and powerful performance, and will compete directly with models like the AITO M8 and Lixiang L8.

On September 22, 2025, BYD officially announced that the launch event for the second-generation Qin PLUS will be held on September 25 at 19:00, themed "Tribute to 2.4 Million Qin Owners." The new model will offer both a DM-i hybrid and a pure electric EV version, continuing the affordable pricing strategy starting from 79,800 RMB. This launch is seen as a key move by BYD to solidify its leadership in the A-segment sedan market.

On September 17th, BYD's premium brand Denza officially launched the 2026 model of its N9 SUV. The new model comes in three configurations: Prestige (389,800 yuan), Elite (409,800 yuan), and Flagship (449,800 yuan). All models feature BYD's e-Platform 3.0 technology, the C-DM intelligent suspension system, and the advanced DiLink 150 in-car infotainment system. Notably, actress Gao Yuanyuan was chosen as the brand ambassador, whose image of "rational technology and aesthetic beauty" perfectly aligns with the vehicle's positioning.

On September 16, 2025, BYD's Changan Network announced the addition of a 175km all-electric range option to the Tang DM-i Intelligent Driving Edition. The official starting price is 179,800 yuan, with a 10,000 yuan trade-in incentive (available until the end of October), bringing the actual price down to 159,800 yuan. This new version, with its enhanced range, intelligent features, and luxury amenities, represents the most comprehensive Tang DM-i model in the brand's history.