In the arena of mid-to-large electric SUVs, the VOYAH FREE+ and AVATR 07 are undoubtedly two distinct yet equally dazzling stars. The VOYAH FREE+ is a deeply evolved version of VOYAH's first SUV, the VOYAH FREE, positioned as a "highly intelligent and enjoyable large five-seater SUV," emphasizing a comprehensive balance of intelligence, comfort, and driving pleasure. In contrast, the AVATR 07 is a mid-size crossover SUV from AVATR Technology, characterized by its two powertrain options (pure electric and range-extended) and the Huawei ADS 3.0 intelligent driving system and Harmony cockpit.
Both vehicles emphasize technology and luxury, but they target slightly different market segments: the FREE+ emphasizes "large five-seater + comfort + intelligence," while the AVATR 07 focuses more on multiple powertrain options and driving performance.
The pre-sale/launch price range for the VOYAH FREE+ is RMB 219,900 – RMB 279,900.
Rear-wheel drive Qiankun version: RMB 219,900
Four-wheel drive Qiankun version: RMB 249,900
Four-wheel drive Sport Custom version: RMB 279,900
The suggested retail price for the AVATR 07 is RMB 219,900 – RMB 289,900.
Range-extended version: RMB 219,900 – 279,900
Pure electric version: RMB 229,900 – 289,900
Comparative Analysis: The two models have a significant overlap in price range, both starting at around RMB 220,000. However, the FREE+ offers very attractive value for money in certain versions (especially with initial sales discounts). The AVATR 07 offers a wider price range (especially for high-performance or high-spec versions), catering to different consumer needs.
VOYAH FREE+
The design language is described as "Urban Light and Shadow Aesthetics," featuring a closed grille and an illuminated brand logo, resulting in high overall recognizability.
Dimensions: According to reports, the FREE+ measures approximately 4915 × 1960 × 1645 mm in length, width, and height, with a wheelbase of approximately 2960 mm.
The interior features a "Floating Island" visual layout with rich layers.
The materials used are carefully selected, with extensive user-co-created testing conducted on the fabrics and soft-touch materials.
AVATR 07
The exterior design belongs to the "Future Elegance" category, featuring a disc-wing-style front fascia, giving it a futuristic look.
Dimensions are 4825 × 1980 × 1610/1620 mm, with a wheelbase of 2940 mm.
The doors feature hidden electric handles and a frameless design, resulting in a drag coefficient of only 0.259 Cd. The interior features a wraparound four-screen design: a 35.4-inch ultra-wide "ultra-wide" screen at the far end, a 15.6-inch central control screen, and two 6.7-inch screens (used for electronic exterior mirrors).
The cabin lighting and ambient design are very futuristic, with ambient lighting strips running throughout the interior.
Comparison Summary:
Aesthetic Preference: The FREE+ leans towards urban modernity, combining technology and luxury; the AVATR 07 is more futuristic and sci-fi.
Size: The two cars are very similar in size, but the FREE+ is slightly wider or more practical in some dimensions, suitable for users who value spaciousness.
Interior Experience: The FREE+ focuses more on material quality and a luxurious atmosphere; the AVATR 07 emphasizes screen interaction and a futuristic feel.
Powertrain
VOYAH FREE+
Four-wheel drive version: Front + rear dual motors, total power 350 kW, 0-100 km/h acceleration approximately 4.9 seconds.
Battery and Range: The FREE+ AWD version is reportedly equipped with a large "Amber 2.0" battery (45 kWh), offering a pure electric range of approximately 318 km and a combined range of up to 1458 km (possibly including range-extended/full hybrid logic).
Discharge Capacity: Supports 6kW external discharge.
AVATR 07
Multiple Powertrain Options: Offers both range-extended and pure electric versions.
Pure Electric Version: Maximum power up to 440 kW (specifically the dual-motor AWD version), CLTC range of 610–650 km (depending on the version).
Range-Extended Version: Equipped with a 1.5L engine (range extender), producing approximately 115 kW; single or dual motor options are available.
Combined Range (Range-Extended Version): Reportedly around 1050 km (CLTC combined).
Chassis and Suspension
FREE+: Utilizes an all-aluminum chassis + double wishbone front suspension + H-arm multi-link rear suspension, and is equipped with EDC "Magic Carpet" variable damping suspension, capable of dynamically adjusting suspension stiffness.
AVATR 07: Equipped with the "Taihang Intelligent Control Chassis," featuring air springs (125mm total travel) and CDC dynamic damping shock absorbers, with 100 active damping adjustments per second.
Intelligent Driving / Intelligent Cockpit
VOYAH FREE+
Standard configuration across the entire range is Huawei Qiankun Intelligent Driving ADS 4, using the WEWA architecture (World Event Engine + World Behavior Model), resulting in lower decision-making and braking latency and higher efficiency than the previous generation.
Supports city NCA, highway NCA, parking space-to-parking P2P 2.0 automatic parking, VPD valet parking (underground multi-level), App summoning, etc.
The cockpit features HarmonySpace 5, enabling multi-screen interaction and seamless device integration (with Huawei phones/tablets, etc.).
Rich comfort features include: Cloud Comfort Seats 2.0, Queen's Passenger Seat, 7L air conditioning/heating system, 22-speaker Voyah Sound system, ventilated/heated seats, AR-HUD, etc.
AVATR 07
Intelligent Driving System: Huawei Qiankun ADS 3.0, with hardware including a 192-line LiDAR (high-spec version) and multiple sensors.
Intelligent Cockpit: Equipped with HarmonyOS (Harmony Vehicle System), featuring a four-screen layout (ultrawide screen + central control + electronic rearview mirror, etc.) for enhanced interactivity.
Comfort/Luxury Features: Some versions (such as Pro+ and above) offer front zero-gravity seats (16-way adjustment + massage + heating and ventilation).
The chassis offers a variety of tuning modes (air suspension + CDC dynamic damping), providing a more agile driving experience.
Safety Features: Equipped with active safety technologies such as CAS (Huawei All-Way Collision Avoidance System).
Usage Scenarios
The FREE+ is more suitable for family travel, urban commuting, and weekend getaways. Its spacious five-seat interior, ample storage compartments, comfortable seats, and intelligent driver assistance features make it ideal for families. While its relatively short pure electric range (318 km) isn't designed for extremely long-distance travel, its overall range performance (including range-extending logic) makes long-distance travel feasible.
The range-extended version of the AVATR 07 is ideal for users who frequently drive long distances but don't want to rely too heavily on charging stations; its pure electric version is suitable for users with higher range requirements and who can utilize fast charging facilities or frequently travel in the city. The air suspension also enhances comfort at high speeds and on complex road conditions.
Target Audience
The FREE+ is suitable for users who value intelligence, safety, and driving experience while also wanting practical space, such as medium-sized families or tech-enthusiast families. It's especially appealing to buyers willing to pay for comfort, luxury, and intelligent features, while also valuing the overall worth of the vehicle.
The AVATR 07 attracts two core groups:
A. Performance/Driving Enthusiasts: The pure electric dual-motor version offers fast acceleration (such as the 440 kW four-wheel drive version), and the chassis tuning and intelligent driving system provide a strong driving experience.
B. Users who value diverse travel options: For users who combine commuting with occasional long-distance travel, the range-extended version offers range flexibility, eliminating the need for frequent reliance on charging stations.
VOYAH FREE+ Advantages
All models come standard with advanced Huawei intelligent driving and Harmony cockpit, offering a high degree of technological equality.
The chassis design (aluminum chassis + magic carpet suspension) strikes a good balance between driving quality and comfort.
Abundant luxurious and comfortable features (such as a large air-conditioning and heating box, high-quality audio system, massage seats, etc.).
Large interior space (large five-seater) is very practical.
VOYAH FREE+ Disadvantages
Pure electric range (318 km) is relatively limited; long-distance travel relies on range extenders or other infrastructure.
Some users may feel that the power performance is not extreme enough for a "performance car" (but it is already very strong for a daily luxury SUV).
AVATR 07 Advantages
Flexible powertrain (pure electric/range extender + single motor/dual motor), meeting various travel needs.
Wide range coverage: the pure electric version has a higher range; the range extender version's combined range is more suitable for long distances.
Mature intelligent driving system (ADS 3.0 + radar sensors), with strong safety and automated driving capabilities.
Good chassis comfort (air springs + CDC), suitable for various road conditions.
Futuristic interior, balancing luxury and technology.
AVATR 07 Disadvantages
High-spec versions are more expensive (especially the Ultra or dual-motor versions).
The range extender system increases complexity (repair/long-term costs may be higher than pure electric).
Some consumers have reported that charging efficiency is not as expected under certain conditions.
Space utilization may not be optimal for all versions (some users have mentioned issues with rear seat space utilization).
After comparison, the VOYAH FREE+ and AVATR 07 each have their strengths:
If your core needs are family use + comfort + intelligent driving, and you pursue luxury and practical space, then the VOYAH FREE+ is a very competitive choice. It offers a very rich selection of high-quality features in the 220,000–280,000 RMB price range, while also enjoying initial sales discounts.
If you prioritize power performance + range flexibility + futuristic technology, the AVATR 07's multiple power versions (especially the pure electric or high-performance dual-motor versions) may be more to your liking. Choosing the range extender version allows you to balance city and long-distance travel without frequent charging worries. For users who are highly sensitive to intelligent driving or eager to try new things, both cars are attractive: the FREE+'s ADS 4 architecture and Magic Carpet Suspension offer a mature and balanced experience; the AVATR 07's ADS 3.0 and radar configuration offer more potential in some advanced scenarios.
Finally, if you are interested in the VOYAH FREE+ or AVATR 07, or have any questions about the test drive experience, driving feel, seat comfort, intelligent interaction experience, or rear seat space perception, please feel free to contact us. We will answer these subjective questions for you.
