On March 5th, the 2026 BYD SEAL 07 EV was officially launched, featuring BYD's second-generation blade battery and flash charging technology, with a starting price of RMB 169,900.

On March 5, 2026, BYD officially launched the 2026 Sealion 06 EV at its "Silent Awakening" technology launch event—a mid-size pure electric SUV with ultimate comfort, ultra-fast charging, and intelligent features as its core concepts. Starting at RMB 159,900, it doesn't rely on performance gimmicks, but rather on a configuration combination precisely addressing the daily pain points of Chinese families.

On March 5th, BYD officially launched its first B-segment pure electric SUV, the Song Ultra EV, with a pre-sale price starting at RMB 155,000. It will be available at the end of March. With three core breakthroughs—"space revolution + intelligent driving accessibility + charging freedom"—it redefines the value benchmark for RMB 200,000-level family electric SUVs. It doesn't rely on piling up specifications, but rather on a solution that precisely addresses the pain points of Chinese families, making its "large five-seater" a true "mobile living room for the whole family."

On March 5, 2026, BYD officially launched the all-new DENZA Z9GT at the "Second Generation Blade Battery and Flash Charging Technology Launch Conference"—a mid-to-large-sized electric GT shooting brake coupe that combines the world's longest pure electric range, revolutionary intelligent control, and ultimate luxury experience. Starting at RMB 269,800, it's not just about piling on performance, but a systematic reconstruction of "luxury electric mobility."

At 3:00 PM on March 5, 2026, GAC Toyota officially launched pre-sales for its new pure electric flagship sedan—the bZ 7. Five configurations are available, with pre-sale prices ranging from RMB 179,800 to RMB 239,800. With its fusion of "joint venture quality + Chinese intelligence," it directly targets the core needs of the RMB 200,000 pure electric sedan market.

On March 17, 2026, VOYAH Auto will officially launch the 2026 Taishan Black Warrior Edition – China's first mass-produced large six-seater SUV with L3 conditional autonomous driving capabilities. As the top-of-the-line limited-edition model in the VOYAH Taishan series, it redefines the market standard for high-end new energy SUVs with its integrated "all-black aesthetics + advanced intelligent driving + flagship comfort".

On March 4, 2026, Great Wall Motor (GWM) announced that its 2026 ORA 5 gasoline and hybrid models will be launched in China in April. This marks the brand's first foray into the family SUV market with a full powertrain lineup, a move previously known as a "pure electric pioneer." These two new models are not simply supplements to the pure electric version, but rather precisely target "families without charging stations," "users in cold regions," and those seeking low operating costs, offering a truly practical "refuel and go" solution.

On March 4, 2026, GAC HYPTEC's first intelligent flagship sedan—the HYPTEC A800—officially launched. The official guide price is RMB 189,800–299,800. With both national and manufacturer trade-in subsidies, the starting price is as low as RMB 164,800. It's not just a "cheap luxury car," but a game-changer that brings a million-yuan-level luxury experience to the RMB 150,000 market segment, utilizing Huawei's cutting-edge intelligent technology, GAC's flagship chassis, and a range-extended powertrain.

On March 4, 2026, the Harmony Intelligent Mobility Alliance (HIMA) Technology Upgrade Launch Conference was officially held. Yu Chengdong, Executive Director of Huawei, announced that the 2026 MAEXTRO S800 and 2026 AITO M9, equipped with a new generation 896-line dual-path image-level LiDAR, are now available for pre-order. Both models, centered on "perception leap, cabin evolution, and redefining luxury," aim to redefine the industry standard for high-end intelligent electric vehicles in China.

On March 4th, 2026, AVATR Technology officially confirmed that the all-new AVATR 06T Shooting Brake wagon will be officially launched around May 1st, 2026. As the first model to be implemented under the Huawei-Qiankun Strategic Cooperation 2.0, it is positioned as a "smart and beautiful all-scenario sports sedan," integrating ultimate performance, advanced intelligent driving, and practical space, becoming a disruptor in the 200,000 RMB pure electric wagon market.