On August 5, 2025, Zeekr Automotive officially launched the new "Ice Jade White" color for the 009 Grand series. The new car maintains a starting price of RMB 789,000 and comes with limited-time benefits including free lifetime maintenance and a RMB 5,000 insurance subsidy. This colorway is inspired by the oriental jadeite, Ice Jade. It utilizes a custom-made mica material, crafted through a special process to achieve "sun-resistant" colorfastness. Officially, it features a blend of seven shades of blue and five shades of white.

On August 4, 2025, Chang'an Mazda announced that its all-new new energy mid-size SUV, the EZ-60, officially rolled off the assembly line at its Nanjing plant, marking the start of the countdown to the launch of this global strategic model. As of that date, small orders for the new vehicle had exceeded 38,000, demonstrating market interest far exceeding expectations.

On August 4, 2025, Skyworth Automobile officially launched the 2026 EV6 Pro and Max editions, with official suggested retail prices of RMB 139,800 and RMB 165,800, respectively. The new model retains the standard design language, featuring a closed grille with L-shaped metal trim. Dimensions remain at 4720×1908×1696mm, with a wheelbase of 2800mm, positioning it in the mid-size pure electric SUV market.

On August 8, 2025, Great Wall Motors will officially launch pre-sales for the new Tank 500, its luxury off-road SUV. As a mid-cycle facelift model, the new model retains the rugged DNA of the current model while focusing on upgraded intelligent driving systems and luxurious features. It also adds exclusive colors such as Dunhuang Green. According to the Ministry of Industry and Information Technology's 396th "Announcement on Road Motor Vehicle Manufacturers and Products," this model has received certification for new energy vehicle and vessel tax exemptions, highlighting its energy-saving technology advantages.

On August 2, 2025, the roar of engines and applause mingled at Yangtao Plaza in Guangzhou's 1906 Science and Technology Park as the "A Different EXEED - EXEED Trendy Modification Co-creation Season 2" event officially launched the exclusive EXEED ES Extended Range Sport Kit. This official modification package, priced at RMB 6,999 and limited to 200 sets, coincides with the policy window of the Ministry of Industry and Information Technology's "2025 Key Points for Automotive Standardization Work," which strengthens the safety and intelligent standards of new energy vehicles. It has become a new benchmark for performance modification in the smart electric era.

On August 4, 2025, GAC HYPTEC officially announced that nationwide deliveries of the HYPTEC HL extended-range model will begin on August 19th. Developed based on the pure electric architecture, the model starts at RMB 269,800, a RMB 30,000 reduction from the pure electric version. Its CLTC pure electric range reaches 350 kilometers, making it a new competitor in the large extended-range SUV market.

On August 3, 2025, Dongfeng AEOLUS officially launched its all-new pure electric compact SUV, the L7X, in three trim levels: Fashion Edition, Luxury Edition, and Cloud Wing Edition. The official suggested retail price ranges from RMB 186,900 to RMB 234,500. The new vehicle features a "mecha-inspired" design language, equipped with a 120kW permanent magnet synchronous motor, and offers two CLTC ranges of 440km and 530km. It's aimed squarely at mainstream joint venture competitors like the Volkswagen ID.4 CROZZ and Kia EV5.

On August 1, 2025, Voyah officially launched two limited-edition colors for the new Courage series: "Pink" and "Teal." These are personalized options for young consumers, joining four basic colors like Duruo White and Champagne Gold. Positioned as an "ultra-comfortable Chinese pure electric SUV," the new model will be available at the end of August with a pre-sale price starting at 250,000 RMB.

On July 31, 2025, NIO's sub-brand, Onvo, officially launched its flagship L90. With a striking price starting at RMB 193,900 (with battery leasing option), it significantly lowers the barrier to entry for a 5.1-meter-long, three-row pure electric SUV. With a 3110mm wheelbase, a six-passenger, 10-box cargo capacity, and NIO's network of 3,400 battery swap stations, the new model addresses two key pain points for family users: space anxiety and battery refueling anxiety.

On August 1, 2025, Chang'an Deepal Automobile will officially launch the S05 620km Ultra-Long-Range Edition. As an upgrade to the current 510km model, the new model boasts a 21.6% increase in CLTC range. Equipped with a 68.82kWh lithium iron phosphate battery from CATL and a 200kW high-power motor, it can quickly recharge from 30% to 80% in just 15 minutes.