On January 5th, CHERY Automobile announced that its 2026 Ice Cream all-electric mini-car will be launched on January 10th. The new car features minor upgrades to its configuration and appearance, redefining the micro-electric vehicle as an urban commuting tool that combines "ultimate practicality and personalized expression." As a major annual update, the new car has undergone comprehensive improvements in range, charging, exterior style, and intelligent features, offering a new "zero-anxiety commuting" option for young urbanites, mothers, and commuters at a price of less than 50,000 RMB.

On November 28, 2025, EXEED, CHERY's premium brand, officially launched the 2026 ET5 extended-range SUV in Zhuhai. Offering two configurations—the 210 Comfort Edition and the 210 LiDAR Smart Edition—this "new luxury intelligent electric mid-size SUV" quickly became a focus in the RMB 150,000 SUV market with its super trade-in price starting at RMB 144,900 and a combined range of 1310km. As the first model resulting from CHERY's collaboration with Horizon Robotics, the ET5 not only features the world's first Falcon 700 assisted driving system but also redefines the technological luxury standard in this price range with its powerful 560 TOPS computing power and triple-screen intelligent cockpit.

On November 17th, CHERY EXEED officially announced that its highly anticipated new all-electric mid-size SUV, the 2025 EXEED ET5, is officially scheduled to launch on November 28th. Pre-sales have begun, with a pre-sale price range of RMB 159,900-174,900, offering two models. The new vehicle is built on CHERY's high-performance E0X pure electric platform, deeply integrating leading technologies registered with the Ministry of Industry and Information Technology and a user co-creation concept. It aims to bring the market a new choice that combines technological luxury and practicality with its "interstellar aesthetics" design language and groundbreaking charging efficiency. Reportedly, within 24 hours of the pre-sale opening, global orders exceeded 8,000 units, demonstrating extremely high market demand.

On November 15th, Chery officially launched the Fengyun A9L Glory series. The A9L Glory (four-wheel drive) has a guide price of RMB 181,900 to RMB 236,900, while the newly launched two-wheel drive 260 Boya Smart Edition (Falcon 700) is priced at RMB 192,900. The new models utilize the Kunpeng Super Hybrid CDM 6.0 system, offering a 1.5T plug-in hybrid powertrain. The Falcon 700 model features technologies such as the Sky Dome Intelligent Computing Center and the Momenta R6 large model. The four-seater version is more geared towards business reception and rear passenger needs.

On November 13th, the 2025 CHERY EXEED ET5 will begin pre-sales. It is the world's first model to feature the Horizon Journey 6P chip and HSD urban driving assistance system, with a pre-sale price starting at RMB 159,900. Positioned as a mid-size SUV, the new car is equipped with a 1.5T range-extended powertrain, offering a pure electric range of 210 kilometers via CLTC.

Chery FULWIN recently announced that the FULWIN A9L Falcon 700 Edition and four-seat version will be officially launched on November 15, 2025. As the brand's flagship sedan, these two new models have achieved significant upgrades in intelligent driving, cabin luxury, and powertrain, further enriching the product matrix and bringing new competitive strength to the mid-to-large-sized new energy sedan market.

The 2026 CHERY FULWIN T11 SUV officially launched on October 30th, offering four configurations with official prices ranging from RMB 189,900 to RMB 249,900. Simultaneously, the official limited-time offer lowers the starting price to RMB 179,900, highlighting its "technology for all" philosophy. The new vehicle boasts a length exceeding 5.2 meters and a wheelbase of 3120mm, featuring a 2+2+2 six-seat layout, aiming to provide families with a "mobile apartment"-like travel experience.

On October 16, 2025, the Chery Jetour Zongheng G700 completed the world's first cross-river crossing of the Yangtze River in Wuhu, China, covering a distance of 1,480 meters in just 22 minutes. Its military-grade turbine propulsion technology validates its positioning as an "all-round luxury off-road SUV." The new vehicle will be launched on October 19th with a pre-sale price range of RMB 349,900-429,900, directly competing with competitors such as the BYD Yangwang U8 and Formula Leopard Leopard 8.

The 2025 Jetour Shanhai L7 Plus is a luxury electric seven-seater SUV designed specifically for family travel. Measuring 4810×1930×1705mm and with a 2820mm wheelbase, it offers flexible seating for five or seven passengers, supporting 32 magic seat combinations and folding flat to create a nearly 3-meter-long bed. Powered by the Kunpeng Super Hybrid C-DM system, it boasts a pure electric range of 220km (CLTC) and a combined range of over 1700km. It supports 75kW fast charging (20%-80% charge in just 20 minutes) and 6.6kW external discharge. Intelligent features include the Falcon 500 Intelligent Driving System (supporting highway/city NOA), a 15.6-inch rotating screen, and the TOUR OS 3.0 interactive system. Safety features include a high-strength steel body (86% of the vehicle) and IP68-rated battery protection. The official suggested retail price ranges from RMB 119,900 to RMB 161,900, with a starting price of RMB 109,900 after trade-in discounts.

Pre-sales for the 2026 Chery FULWIN T11 officially began on October 13th, with a pre-sale price range of RMB 210,000 to 260,000. Positioned as a "smart, large, six-seater flagship SUV," this model has received over 20,000 orders in just 38 days, making it a favorite among families and business professionals. With its spacious interior, luxurious features, and intelligent technology, the new model directly competes with popular models such as the Lixiang L8 and AITO M9.