On May 23, 2026, EXEED—a premium Chinese automotive brand—officially unveiled the 2027 Yaoguang SUV at the Chengdu Airport Sports Park. Centered on the core philosophy of "Democratizing Luxury," the launch introduced three distinct models: the "Yaoye" Edition, the "Huanqiu" Edition 400T (Gasoline), and the "Huanqiu" Edition 120 Long-Range 2WD (C-DM Hybrid). The official guide prices for the series range from CNY 137,900 to 152,900. As the EXEED brand's first hybrid SUV to be exported to Europe, the Yaoguang has already ranked among the top three best-sellers in its class in key markets such as Spain and Italy; the 2027 model is poised to further solidify its global competitiveness.

On May 16, CHERY Automobile launched the 2026 FULWIN T9 Long-Range Edition. The new vehicle is available in three trim levels, with an official guide price ranging from 119,900 to 139,900 RMB. The 2026 CHERY FULWIN T9 Long-Range Edition is the world's first mid-size plug-in hybrid SUV to introduce a pure-electric range of 220 km—combined with a comprehensive range of 1,800 km—into the 110,000 RMB price segment. By offering "long range without a price premium," it stands as the most cost-effective hybrid solution in the global family-car market within the 100,000–150,000 RMB range.

On April 19, the CHERY EXEED EX7 officially launched, offering both Extended-Range and Pure Electric variants. It debuts an aviation-grade Electro-Mechanical Brake-by-Wire (EMB) system and features the "AI Lingxi Smart Cabin 2.0," with a choice of six distinct configurations. The entire lineup is available in both Extended-Range and Pure Electric versions; the Pure Electric models support an 800V high-voltage platform. All models come standard with the "Falcon 700" L2+ level advanced driver-assistance system, powered by LiDAR and an Orin-Y chip. Standard features across the range include ventilated, heated, and massaging seats; a 9.2L intelligent cooling/warming refrigerator; a 23-speaker "Boya" premium audio system; a panoramic glass roof; and the "Flying Fish" Chassis 3.0—featuring a front double-wishbone and rear five-link suspension setup, air suspension, CDC electromagnetic damping, and an all-aluminum body structure.

On April 13, Chery Auto officially launched the Fulwin T9L—a large 5-seater SUV. Equipped with the "Falcon 700+" intelligent driving assistance system, the Horizon Journey 6P chip, and other advanced features, the vehicle carries an official guide price ranging from ¥129,900 to ¥186,900. Positioned as a "Smart, Stylish, Large 5-Seater Mid-size SUV," the 2026 Chery Fulwin T9L distinguishes itself through a comprehensive range of over 2,000 km, acceleration in the 5-second class, "universal comfort" for all occupants, and an "Eastern Scholarly Charm" design language.

On April 13, CHERY announced that the launch of its EXEED EX7 SUV has been rescheduled to April 19 (originally scheduled for April 17). The vehicle features the "AI Lingxi Smart Cabin 2.0" and offers two powertrain options: Extended Range Electric (EREV) and Pure Electric (BEV). It is also the first vehicle to debut an aviation-grade, purely electromechanical Brake-by-Wire (EMB) system. Positioned as a mid-to-large-sized pure electric/extended-range SUV, the EX7 aims to redefine market standards within the 200,000 RMB price segment by offering premium features typically found in the 300,000 RMB class—including the world's first aviation-grade EMB brake-by-wire system, an 800V high-voltage platform, a 30-inch integrated 6K display, and full-cabin seat massage, heating, and ventilation functions. Currently, there are no plans for an overseas version or a right-hand-drive variant; for global users, it serves as a "technological benchmark making its world debut in China."

On April 7th, CHERY announced that its FULWIN T9L will be launched on April 13th. Positioned as a large five-seater plug-in hybrid SUV featuring "Eastern aesthetics + ultra-long range + zero-gravity comfort," it is equipped with the Falcon 700+ intelligent driver assistance system, the Horizon Journey 6P chip, and other features. The starting price is RMB 139,900-169,900. Targeting the global market, the T9L is not just a car, but a lifestyle that blends Eastern philosophy with cutting-edge technology.

On April 3, Chery Automobile announced that the 2026 EXEED EX7 will officially launch on April 17. The EXEED EX7 will be available in both range-extended and pure electric powertrain versions. Notably, it marks the first mass-produced vehicle to feature an aerospace-grade pure electromechanical brake-by-wire system (EMB), which accelerates braking response time threefold and supports the CCS2 DC fast-charging standard, making it compatible with major European charging networks.

On April 1, 2026, the CHERY EXEED brand celebrated a major milestone: its fifth anniversary. To mark the occasion, the 2026 EXEED Lanyue 5th Anniversary Limited Edition was officially launched—the world's first mid-to-large-sized SUV priced under ¥200,000 RMB to simultaneously deliver 5-second-class acceleration, "Snow Leopard" 4WD capabilities, and a spacious seven-seat configuration.

On March 30, 2026, under the theme "The Intelligent Rebirth of the National City Car," Chery officially launched its brand-new pure electric model: the 2026 Chery QQ3 EV. Far from being merely a "cheap small car," it is a "city sprite"—a vehicle that packs the intelligent driving experience typically found in ¥200,000-class cars into a compact body priced at just ¥60,000.

On March 25, 2026, Chery officially launched pre-sales for the 2026 Fulwin T9L, with a pre-sale price range of RMB 139,900 to 169,900. This mid-size, five-seater SUV is not merely a simple extended version; rather, centered on the core pillars of "Spaciousness, Long Range, High Intelligence, and Total Comfort," it targets the dual needs of global families—specifically, "daily commuting plus worry-free long-distance travel"—thereby establishing a new benchmark for value within the RMB 150,000 class of hybrid SUVs.