On September 9, 2025, the BYD Formula Leopard brand's all-new mid-to-large SUV, the Titan 7, officially launched. Prices range from RMB 179,800 to RMB 219,800. Four trim levels are available, all equipped with a 1.5T plug-in hybrid system. Positioned as a "large five-seater," it targets the RMB 150,000 to 250,000 market segment.
According to information filed with the Ministry of Industry and Information Technology of China (Batch 396), the Titan 7 measures 4999×1995×1865mm, has a wheelbase of 2920mm, and a curb weight of 2.23-2.48 tons. It utilizes a monocoque structure, balancing urban comfort with light off-road capability.
In terms of features, the Titan 7 series comes standard with features such as heated and ventilated seats, power-adjustable front seats, a W-HUD head-up display, dual wireless phone charging pads, and a dedicated eco-connector behind the front seats. High-end 2WD models also feature an onboard refrigerator and heater, and the suspension control system has been upgraded. Top-of-the-line models offer a higher-end audio system and fragrance system.
Regarding driver assistance systems, the top-of-the-line 4WD Titan 7 is equipped with the Eye of God B (Assisted Driving Laser Edition), which features a lidar and NVIDIA Orin-X chip, supporting features such as highway and city pilot assistance and parking assistance. Furthermore, the top-of-the-line 4WD model can be optionally equipped with the Lingyuan BYD intelligent in-vehicle drone system. Other trims are equipped with the Eye of God C (Assisted Driving Tri-Eye Edition), which supports highway pilot assistance and is expected to offer a city memory pilot function in the future.
Powertrain-wise, the Titan 7 series is equipped with a 1.5T plug-in hybrid engine and is available in both 2WD and 4WD versions. The 1.5T engine produces a maximum power of 115 kW. The two-wheel drive version features a single electric motor with a maximum power of 200 kW, while the four-wheel drive version is equipped with dual front and rear electric motors, with maximum power of 160 kW and 200 kW, respectively. The two-wheel drive version offers two battery pack sizes: 26.6 kWh and 35.6 kWh, while the four-wheel drive model comes standard with a 35.6 kWh pack. Under CLTC conditions, the all-electric range is a minimum of 135 km and a maximum of 200 km. Furthermore, the vehicle utilizes a front double wishbone and rear five-link independent suspension, and features a high-speed tire blowout assist function.
Design Language: A Technological Evolution of the Boxy Shape
Continuing the Leopard series' rugged style: double-layer L-shaped headlights, an external "small backpack" storage compartment (not the spare tire), and a floating blackened roof.
The interior features a stepped, double-layer center console, a seven-screen interactive system (including a 26-inch head-up display), and BYD's proprietary BYD Pad in-car tablet as standard.
Space and Comfort: A magical 70.9% room ratio.
The standard trunk volume is 1,000 liters, expanding to 1,880 liters with the two rows folded down (accommodating 18 and 5 suitcases).
Full-length leather soufflé seats, a 20-speaker Disney audio system, and a custom Givaudan fragrance system.
Smart Ecosystem: Redefining the "Car+" experience.
The first BYD Smart Ecosystem: Supports in-car Alipay voice ordering and Ant Forest car-based public welfare interaction.
The top model is equipped with the Eye of God LiDAR (NVIDIA Orin-X chip), and an optional smart in-car drone.
The Titan 7, with its differentiated "hardcore" positioning for family vehicles, defies the traditional SUV binary of "hardcore" versus "rough":
Price Anchor: Starting at RMB 179,800, it directly competes with models like the Ideal L7 and Jetour Shanhai. Standard features include LiDAR and an electric liftgate.
Technical Moat: The DM hybrid system achieves full-speed wheel-end decoupling, reducing fuel consumption by 40% compared to comparable fuel vehicles.
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