The 2025 MINI Cooper Electric has launched, with a starting price of RMB 153,800

13 October 2025

On October 13, 2025, the 2025 MINI Cooper Electric was launched. Two models were introduced, with a suggested retail price of RMB 209,800 and RMB 239,800, respectively. From now until October 31, 2025, consumers can enjoy a limited-time discount, starting at RMB 153,800. This car is positioned as a pure electric compact car with a maximum CLTC pure electric range of 466 kilometers.

2025 Electric MINI Cooper

1. Exterior Design

The 2025 MINI Cooper Electric is identical to the previous model. It features a closed front design and LED high and low beam headlights, along with adaptive high and low beam, automatic headlights, and cornering assist. Body dimensions are 3858/1756/1458 mm, with a wheelbase of 2526 mm, consistent with the 2024 model. A wide range of exterior colors are available, including British Green, Polar White, Blue Beyond Blue, Benedict Yellow, Storm Gray, and Chili Red. The SE Artist Edition offers three additional colors: Night Black, Sea Salt Blue, and Glass Sea Green, catering to the individual needs of different customers.

2025 Electric MINI Cooper

2025 Electric MINI Cooper

2. Interior

The 2025 Electric MINI Cooper features a borderless circular OLED display and the all-new 9th-generation MINI Operating System. The 2025 model also boasts upgraded features, including standard features like One-Pedal Mode, Active Braking, Lane Change Assist, a rearview camera, cruise control, drive mode selector, a heated steering wheel, remote start, wireless phone charging, simulated sound system, rain-sensing wipers, and dual-zone climate control. The "SE Artist" version builds on this with features like in-car vital sign monitoring, a UWB digital key, a non-opening panoramic sunroof, electrically adjustable and heated front seats, and auto-dimming interior and exterior mirrors. The new car features a 2+2 four-seat layout.

3. Powertrain

The 2025 electric MINI Cooper E Classic is equipped with a single front-mounted electric motor with a maximum power of 135 kW and a maximum torque of 290 Nm. It is paired with a 51.5 kWh battery pack and has a CLTC range of 466 km. The Artist Edition, on the other hand, features a higher-power electric motor with a maximum power of 160 kW and a maximum torque of 330 Nm. It is also paired with a 51.5 kWh battery pack and has a CLTC range of 463 km.

4. Market Strategy and Comparison with Competitive Products

Dimensions

MINI COOPER Electric

Volkswagen ID.3

Battery life

456-466km (CLTC)

450km (WLTP)

Control characteristics

Kart mode + low center of gravity design

Home comfort adjustment

Price advantage

Limited time discount of RMB 56,000

Terminal discount is about RMB 30,000

The 2025 Electric MINI Cooper, with its fusion of classic design and electrification technology, precisely addresses the dual needs of young urban consumers for individuality and environmental friendliness. Its limited-time discount offers further lower the barrier to entry for luxury electric vehicles. According to the Ministry of Industry and Information Technology's catalog, the localization rate of this vehicle exceeds 85%, and it may be exported to the European market in the future.

For those interested in purchasing the 2025 Electric MINI Cooper, please contact us and receive free FOB pricing for parallel export.

Contact us now,Get your free FOB price quote.

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