HIMA LUXEED R7 and New S7 Pre-sales Open, Starting at RMB 258,000

08 August 2025

LUXEED R7

On August 8, 2025, the LUXEED brand, part of Huawei's Harmony Intelligent Mobility Alliance (HIMA), officially launched pre-sales for the R7 pure electric coupe SUV and the new S7 luxury sedan. According to the Ministry of Industry and Information Technology's latest "Recommended Model Catalog for the Promotion and Application of New Energy Vehicles," both models are equipped with Huawei's DriveONE electric drive platform and the ADS 3.0 advanced intelligent driving system. Pre-sale prices range from RMB 259,800 to RMB 369,800 for the R7 and RMB 225,800 to RMB 328,800 for the new S7.

LUXEED R7

LUXEED R7

1. LUXEED R7: Performance and Intelligence

Electric Powertrain: Utilizing a full-range 800V high-voltage platform and the CATL Shenxing 4.0 battery, the vehicle boasts a CLTC range of 720km (four-wheel drive) and 810km (rear-wheel drive), with a 10-minute charge providing 400km of range.

Intelligent Driving: Standard features include 12 HD cameras and 3 LiDAR sensors, supporting map-free urban NCA and achieving 98% parking coverage (according to Ministry of Industry and Information Technology measurements).

Body Dimensions: 4850×1980×1655mm, wheelbase 2950mm, drag coefficient 0.238Cd.

2. New S7: Executive-Class Smart Sedan

Innovative Cockpit: Equipped with HarmonyOS 4.5, featuring the first "Light Domain Interaction" technology (full-area projection touchscreen from the center console to the door panels);

Safety Certification: Passed the C-NCAP 2025 five-star pre-crash test, with an A-pillar strength of 2000 MPa (according to data filed with the Ministry of Industry and Information Technology);

Performance: The dual-motor version accelerates from 0 to 100 km/h in 3.9 seconds and features Huawei's proprietary intelligent air suspension.

Market Positioning and Pre-order Benefits

From now until September 30th, users can pay a RMB 5,000 deposit through the HIMA app to enjoy three benefits:

① Free basic lifetime maintenance for the first owner;

② A limited-time gift of the Huawei ADS 3.0 advanced feature package (valued at RMB 38,000);

③ Priority vehicle pick-up (deliveries expected to begin in October).

Note: The HIMA LUXEED R7 and new S7 models are included in the Ministry of Industry and Information Technology of China's "Catalogue of New Energy Vehicle Models Exempted from Vehicle Purchase Tax," qualifying purchasers for a full purchase tax exemption.

For those interested in the HIMA LUXEED R7 and new S7, please contact us for free parallel export FOB pricing, which also includes a full purchase tax exemption.

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