On November 1, 2025, the Landian brand under the SERES Group officially launched pre-sales for the third-generation E5 PLUS. The new car offers two configurations: the Ultra version with a 230km extended range and the Ultra version with standard range and all-wheel drive. Both have an official guide price of RMB 139,800, but with limited-time benefits, the price drops to RMB 119,800, making it the first plug-in hybrid in the RMB 120,000 price range to achieve a 230km pure electric range.
The SERES third-generation Landian E5 PLUS is equipped with a 35.95kWh high-capacity battery pack, achieving a CLTC pure electric range of 230km, covering the weekly commuting needs of most users and significantly reducing operating costs. Through a dual-charging port design and optimized charging efficiency, users can also unlock diverse scenarios such as short trips to the suburbs. In the official "Golden Right Foot" real-world test, its average range achievement rate reached 128.26%, with some users even achieving a "reverse overstatement" performance of 208.75 kilometers.
The third-generation Landian E5 PLUS introduces an intelligent electric hybrid all-wheel-drive system for the first time, employing a P1+P3+P4 three-motor architecture. The system boasts a combined power of 270kW and a peak torque of 470N·m, achieving a 0-100km/h acceleration time of under 6 seconds, comparable to a traditional 3.0T gasoline vehicle. This system can precisely distribute torque on wet and slippery roads, improving handling stability and maintaining four-wheel-drive capability even when the battery is depleted. Combined with FSD variable damping suspension and a five-link independent rear suspension, it balances comfort with excellent off-road capability.
The model innovatively proposes a "three bedrooms and one living room on wheels" ecological concept, offering two options: a Cinema Comfort Camping Package (optional price RMB 3999) and a Panoramic Flagship Camping Package (optional price RMB 6999). The kit includes a hidden inflatable mattress, a folding sunroof, an integrated water dispenser, and a roof-mounted projector, supporting five scenarios such as a "luxury master bedroom" and a "mountain kitchen." All devices can be integrated and stored at the factory without affecting daily use.
The new vehicle is equipped with the HUAWEI HiCar 4.0 system and the Doubao AI big model, supporting continuous voice command recognition and complex vehicle control linkage. New features include APA automatic parking and lever lane changing functions, and it is equipped with a second-row entertainment screen, digital amplifier, and Dolby sound system, creating an immersive cockpit experience. It also integrates ByteDance ecosystem content, including frequently used applications such as Gaode Map 7.0 and Kugou Music.
The exterior features a new "Quiet Sea Sand" color and exclusive "Moonlight Wheel" wheels, while the interior offers walnut brown and crimson orange color options. The vehicle measures 4760mm x 1865mm x 1710mm, with a wheelbase of 2785mm. It offers flexible 5-seat and 7-seat configurations, and a maximum cargo volume of 1701L.
Leveraging the SERES supply chain and quality management system, the new vehicle has achieved over 1.085 billion kilometers of safe driving with "zero spontaneous combustion and zero power interruption," and has ranked among the top 2 in the quality ranking of new energy mid-size SUVs four times consecutively.
The third-generation Landian E5 PLUS, with its "fully equipped entry-level" configuration, directly competes with models such as the BYD Song Pro DM-i and Geely Galaxy Xingjian 7 EM-i. Its 230km pure electric range and all-wheel-drive system provide a significant differentiated advantage in the RMB 120,000 market segment. Currently, pre-sale benefits continue until November 30, 2025, with users eligible for up to RMB 20,000 in Chinese national and local subsidies and purchase tax coverage.
